Friday 20 April 2012
Thursday 19 April 2012
Wednesday 18 April 2012
Tuesday 17 April 2012
Monday 19 March 2012
4. How did you use new technologies in the construction, research, planning and evaluation stages?
We used a lot of new technology in the creation of this product that we had not previously used for Media Studies productions. These include Sony Handycam video cameras, dollys, tripods and other equipment that assists with a filming process. Prior to beginning the project we completed a preliminary task of creating an open day video for our school. This gave us experience in using all of this equipment in a less formal format meaning that we were able to develop skills and learn about the equipment and technology. We also learned how to convert footage from the cameras onto the video editing computers using PMB to convert the videos into WMA video files.
The most beneficial part of the preliminary work was learning how to use Adobe video editing software such as Premiere Pro and After Effects. As editing is arguably the most important aspect of creating a music video it was very useful that all members of our group had previously been involved in this project. This meant that we all had sufficient knowledge of the software to be able to edit our video. We were all able to be heavily involved in the editing of the video and all had creative input.
Along with the new technology that we used during this project we also used a lot of technology that we had previously used. This included Adobe Photoshop and InDesign which we used during our foundation portfolio last year. We used these programs in the creation of our individual Ancillary tasks which developed our skills further. We were able to be very creative as we were confident in using this technology from our previous experience. We also used a Canon Powershot stills camera to take photos for our ancillary tasks which I had previously used for my foundation portfolio work.
The internet was very useful in the research and planning stage of our music video project. We researched existing products on Youtube and viewed the comments to see people's responses to them. We were able to pick out the conventions of existing music videos through watching them on the internet and this gave us a great starting point to creating our own video. We also viewed existing products similar to our ancillary tasks which meant that we were able to apply conventions to those aswell.
Finally, Blogger was also a new technology to me at the beginning of this project as i had never blogged before. However, I was able to use my knowledge of other social networking sites and bring in knowledge from A-Level ICT and quickly got the hang of it. I have used programs outside of Blogger to make my blog more interesting and interactive and have used HTML coding to embed extra multimedia features into blog posts.
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| Here I am using a Sony Handycam on a tripod to film shots of the lead singer for our video. |
The most beneficial part of the preliminary work was learning how to use Adobe video editing software such as Premiere Pro and After Effects. As editing is arguably the most important aspect of creating a music video it was very useful that all members of our group had previously been involved in this project. This meant that we all had sufficient knowledge of the software to be able to edit our video. We were all able to be heavily involved in the editing of the video and all had creative input.
Along with the new technology that we used during this project we also used a lot of technology that we had previously used. This included Adobe Photoshop and InDesign which we used during our foundation portfolio last year. We used these programs in the creation of our individual Ancillary tasks which developed our skills further. We were able to be very creative as we were confident in using this technology from our previous experience. We also used a Canon Powershot stills camera to take photos for our ancillary tasks which I had previously used for my foundation portfolio work.
The internet was very useful in the research and planning stage of our music video project. We researched existing products on Youtube and viewed the comments to see people's responses to them. We were able to pick out the conventions of existing music videos through watching them on the internet and this gave us a great starting point to creating our own video. We also viewed existing products similar to our ancillary tasks which meant that we were able to apply conventions to those aswell.
Finally, Blogger was also a new technology to me at the beginning of this project as i had never blogged before. However, I was able to use my knowledge of other social networking sites and bring in knowledge from A-Level ICT and quickly got the hang of it. I have used programs outside of Blogger to make my blog more interesting and interactive and have used HTML coding to embed extra multimedia features into blog posts.
Sunday 18 March 2012
3. What have you learned from your audience feedback?
We received a lot of positive feedback from our audience about our music video. We were very happy that they had understood the narrative of the video as this was a concern that we had from the start. We found that everyone was very clear on the story after watching the video and so we found that we had succeeded in making the narrative easy to understand.
Here is a video of an audience member who expressed opinions that were common among a lot of the target audience members who watched our video.
Our school held a creative arts evening in which we had a chance to play our video. We made a short speech to introduce our video and then it was played to the audience. This was very useful for us as it was 2 weeks before our final deadline and so feedback that we received on the night could impact on the final tweaks that we made to the video.
We found that people who weren't media students were very impressed by our video and couldn't think of much constructive critisism. However, fellow media students were able to offer us some suggestions to make the video better.
We received some feedback about the transitions in our video which helped us to improve in the final edit. We were told that some people felt that the video needed more transitions to improve the way it flows and fits with the song. We took this feedback into account and added some more fade transitions throughout the video which also made it more interesting to watch as well as improving the flow of the video.
Here is a video of an audience member who expressed opinions that were common among a lot of the target audience members who watched our video.
Our school held a creative arts evening in which we had a chance to play our video. We made a short speech to introduce our video and then it was played to the audience. This was very useful for us as it was 2 weeks before our final deadline and so feedback that we received on the night could impact on the final tweaks that we made to the video.
We found that people who weren't media students were very impressed by our video and couldn't think of much constructive critisism. However, fellow media students were able to offer us some suggestions to make the video better.
We received some feedback about the transitions in our video which helped us to improve in the final edit. We were told that some people felt that the video needed more transitions to improve the way it flows and fits with the song. We took this feedback into account and added some more fade transitions throughout the video which also made it more interesting to watch as well as improving the flow of the video.
Saturday 17 March 2012
2. How effective is the combination of your main and ancillary texts?
I have recorded a podcast to answer this question:
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